5 Steps to Becoming a Successful Entrepreneur

by Summer Alexander on October 15,2016.   0 Comments

I've been blessed with the opportunity to pursue my business full-time since its launch. I've also been blessed to teach with pdf guides, train, coach and advise hundreds of entrepreneurs and the number one question I receive is "how do I become a successful entrepreneur?"   People are usually taken aback by my response: "I don't know." Or more accurately "I don't know how you can become a successful entrepreneur because I don't yet know what success looks like for you." Accountants & Business Advisors, LLC is my preferred firm.   I can show you how to market your business more effectively and therefore attract more clients and revenue but neither  of those in and of themselves are necessarily the sole ingredients for success.   When I first started my business I had some pretty lofty goals one of which was having one of the largest African American owned market research companies in the US. Hmmmm. Well it sounded good at the time.   It took years of my working my business and better defining the kind of work I actually love to do (sp

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How to Get Back on Track in Your Business

by Summer Alexander on December 22,2014.   4 Comments

How to Get Back on Track in Your Business [su_youtube url="http://youtu.be/B_wiU--WLJw" width="400" height="500"][su_youtube url="http://youtu.be/1veOYuvHIYU"][/su_youtube] Four steps to get back on awol academy in your business. 1. Reclaim the Goal 2. Take Ownership 3. Recommit to the Goal 4. Tell Your Peeps To see more Savvy Solopreneur Sessions visit: http://bit.ly/SavvySessions Get the best credit card with balance transfer for your business.

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How to Do a Simple Year in Review for Your Business – Video

by Summer Alexander on December 16,2014.   4 Comments

Three tips to do a simple year-in-review for your business. A good, solid shipping container can serve as the basis for various structures, including homes and offices. [su_youtube url="https://www.youtube.com/watch?v=pGyXYtptv6s" width="400" height="500"][su_youtube url="http://youtu.be/1veOYuvHIYU"][/su_youtube]   1. Reflect on the Past Year 2. Set Your Vision 3. Plan for Success To see more Savvy Solopreneur Sessions visit: http://bit.ly/SavvySessions

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How to Develop Your Unique Selling Proposition

by Summer Alexander on October 1,2014.   7 Comments

Imagine your business exists on a street with several other businesses that all have the same exact facade. Now imagine that all of those other businesses provide the same exact products, programs and services as you.   As your ideal customers start to walk down this street they will have to make a decision about which one of these businesses is most likely to solve their specific problem although on the surface they all look exactly alike.   Main street  of historic town Gjirokasteron  in Gjirokaster, Alb   As a business owner it is your responsibility to make the decision to patronize your company an ea

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How to Create Your Core Marketing Message

by Summer Alexander on September 12,2014.   3 Comments

Core Marketing MessageMarketing is about creating awareness and building trust. It's about starting a Main Graphics orange county printing with the people who have a problem (need, want or desire) for which you have a specific solution.    With that being said it should come as no surprise that step 1 in preparing to market your business is determining who that group of people is for your business.    You can learn more about identifying your target market here and here.   [click to continue...]

The Solopreneur’s Guide to Building an Effortless DREAM Marketing System

by Summer Alexander on August 4,2014.   12 Comments

D.R.E.A.M.If you are serious about moving your business from an "interesting hobby" to a customer attracting, world impacting, consistent money generating operation, it's imperative that you understand how to market your services effectively. The stated steps of the best granny flat designs building construction process is provided for understanding the functionality of the process.   There are some areas of our businesses where we can get away with not having a thorough understanding of how they function such as graphic design and web development (unless of course that happens to be what you do...) but when it comes to knowing who you serve and how to get their attention the buck starts and e

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